Ben Settle Email Players 1 15 New Upd Info

Teaching the importance of writing and sending emails daily to build a deep bond with the audience. Key Content & Strategies (Issues 1–15)

The "Anti-Marketing" Psychology & Overcoming Sales Resistance

If you are new to Ben Settle’s world, you don't have to start by buying back issues. He offers a generous entry point:

The numbers "1 15" in the keyword refer to the first 15 issues of the "Email Players" newsletter. A search for "Ben Settle Email Players Special Annual Issue Bundle" on eBay returned a listing for a bundle of issues from the newsletter's early days. This aligns with the "players 1 15" part of the search query.

, a 150-page manual that serves as a "field manual" for the entire system. High-Value Content ben settle email players 1 15 new

Over the years, the value and demand for these issues have remained remarkably high, with some subscribers seeking out specific back issues on third-party platforms like eBay years after their original release.

Ben Settle is a well-known email marketing expert, copywriter, and entrepreneur. With over two decades of experience in the industry, he has worked with numerous high-profile clients, helping them to generate millions of dollars in revenue through his expertly crafted email campaigns. Ben's approach to email marketing is unique, focusing on building relationships with his audience, creating engaging content, and leveraging the power of storytelling to drive conversions.

Before diving into individual strategies, any new student of Ben Settle must understand the paradigm shift he introduces. Most traditional corporate email marketing relies on a heavy-handed separation between "content" and "pitch" (often following the outdated rule of giving away 80% free content and 20% selling). Settle aggressively flipped this script: “Email Players” Is A Go - Ben Settle

Specific instructions on what to write in your first auto-responder message to bond with new subscribers. Teaching the importance of writing and sending emails

Introduced at the very beginning, this strategy teaches how to write emails about "nothing". It details how a mundane daily interaction—like an annoying encounter at a grocery store—can be translated into a powerful marketing hook and smoothly segued into a product call-to-action. 2. The Email Players Playbook Archetype

The goal is to blend information with entertainment. Most emails should tell a story or share a personal observation that leads naturally into a "soft sell" for a product.

Email Players newsletter by Ben Settle is a premium, paper-and-ink publication that focuses on direct-response email marketing and copywriting. The first 15 issues of the newsletter establish the foundational "Settle way" of marketing, which emphasizes daily engagement, infotainment, and aggressive sales tactics. Core Philosophy: The "Settle Way"

While the specific contents of individual Email Players issues remain strictly confidential behind a premium print paywall, Issue 115 lands at a critical evolutionary point in the series. By the time a newsletter reaches its 115th consecutive month, the material shifts from basic copywriting principles to highly advanced psychological triggers and scaling tactics. A search for "Ben Settle Email Players Special

The issue reinforces Settle’s signature "Soap Opera" style. By wrapping the sales pitch inside a story (about your life, your dog, a weird observation at a coffee shop), you distract the critical part of the reader's brain. They lower their guard to enjoy the story, and the sales message slips through unnoticed until the "pitch" at the very end.

If you are interested in trying this, would you like tips on how to start writing daily emails, or would you prefer a summary of his best copywriting techniques?

These aren’t recycled rants or rehashed swipe files. This is fresh, uncut email copywriting strategy delivered directly to your inbox — no fluff, no filler, and zero corporate “best practices.”